La Casa Que Canta
Collaborators
Lynden Clark, Emily La, John Paul Nguyen
Whitney Holden
Client
Hospitality
Year
2022
The task at hand for this project was to redesign the visual identity for the luxury hotel, La Casa Que Canta, located in Zihuatanejo, Mexico. I worked alongside a team of three other designers, Lynden Clark, Emily La, and John Paul Nguyen, to develop an updated brand identity for the hotel, while constructing a desktop
and mobile versions of a website that was as beautiful as it was navigable for potential consumers.
Logo
La Casa Que Canta, the house that sings, led us to the
solution of a songbird. After research into songbirds native to Zihuatanejo, we landed on a warbler, taking respectful influence from the local art.
Icons
To support the design of the website and the logo, we developed a system of organic, floral icons served as the primary ornamentation for the hotel site.
Website
To support the design of the website and the logo, we developed a system of organic, floral icons served as the primary ornamentation for the hotel site.